I am a Swedish Design Director specializing in visual identity and packaging design. With extensive experience across both digital and physical platforms, I create design that is effective, elegant, and engaging.
My work is rooted in a deep understanding of each client’s business, industry, and commercial challenges. By building close, long-term relationships, I develop thoughtful strategies and refined design solutions that help brands stand out and create lasting impact.
I approach every project with meticulous attention to detail, combining strategic thinking with creative excellence to deliver work that is both meaningful and commercially effective.
Studios
Independant (2020–Present)
Strays (2017–2020)
Scandinavian Design Group (2014–2017)
McCann Stockholm (2011–2014)
Education
Berghs School of Communication
Graphic Design
G
My work is rooted in a deep understanding of each client’s business, industry, and commercial challenges. By building close, long-term relationships, I develop thoughtful strategies and refined design solutions that help brands stand out and create lasting impact.
I approach every project with meticulous attention to detail, combining strategic thinking with creative excellence to deliver work that is both meaningful and commercially effective.
Studios
Independant (2020–Present)
Strays (2017–2020)
Scandinavian Design Group (2014–2017)
McCann Stockholm (2011–2014)
Education
Berghs School of Communication
Graphic Design
G
Services
Design Direction
Art Direction
Digital Design
Logo Design
Branding & Identity
Packaging Design
Wayfinding
Social Media design
Artworking
Clients
Riff, Greenely, BabyBjörn, Centerpartiet, Stockholms Bränneri, AYD, Lantmännen, IKEA, Puma, Aqua Dental, Bilprovningen, Doktor24, Moment Group, Ethira, Nordax Bank, Morres, Isbudet, Svartberget Bryggeri, By Pontus Frithiof.
Design Direction
Art Direction
Digital Design
Logo Design
Branding & Identity
Packaging Design
Wayfinding
Social Media design
Artworking
Clients
Riff, Greenely, BabyBjörn, Centerpartiet, Stockholms Bränneri, AYD, Lantmännen, IKEA, Puma, Aqua Dental, Bilprovningen, Doktor24, Moment Group, Ethira, Nordax Bank, Morres, Isbudet, Svartberget Bryggeri, By Pontus Frithiof.
Get in touch.
hello@carlbachmann.com
+46 73 387 01 30
+46 73 387 01 30